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Our Blog December 12, 2022

Best Types of Websites for a Local Business

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A local business needs a website that is optimized for local search and provides information about the business’s location, hours, and services. Here are some of the best types of websites for a local business:

1. Google My Business: This is a free platform that allows you to create a business profile on Google. Your profile will appear in Google Maps and local search results, making it easy for potential customers to find you.

2. Local directory websites: These are websites that list local businesses by category, such as Yelp, TripAdvisor, and Yellow Pages. Make sure you claim your business listing and keep your information up to date.

3. Custom-built websites: If you have the budget and the technical expertise, you can create a custom-built website that showcases your brand and provides detailed information about your products and services.

4. Social media: Social media platforms like Facebook and Instagram can also be used to promote your local business. You can post updates, run promotions, and engage with your followers.

No matter what type of website you choose, make sure it is optimized for local search by including your business’s name, address, and phone number (NAP) on every page.

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